INDEPENDENT CREATIVE STUDIO
Carousels that make people stop scrolling.
Research-backed carousels. Custom motion. Seamless visual storytelling.
We transform complex ideas, products, and stories into compelling animated content through research, writing, design, and motion.
Selected Work
Four creative directions. One focus on visual storytelling.
01 / B2B / LinkedIn Carousel
QuillBill
A data-driven LinkedIn carousel that turns a SaaS retention review into a clear six-slide story, from the problem to the fix to the result.
Data Storytelling · Information Design · Copywriting · LinkedIn
Concept project / B2B SaaS
02 / Educational / Information Design
Compound Coin
An educational finance carousel that turns complex ideas into a clear visual narrative through information design and motion typography.
Research · Copywriting · Information Design · Motion Graphics
Concept project / Educational finance
03 / Illustrated / Connected Worlds
Dusk & Drift
An illustrated 2D brand world that unfolds across slides, connecting each frame through seamless visual storytelling.
Illustration · Art Direction · Seamless Transitions · Visual Storytelling
Concept project / Illustrated brand world
04 / Product / Cinematic Campaigns
Lumen
A premium 3D skincare campaign exploring product visualization, cinematic environments, materials, lighting, and motion.
3D Product Visualization · Art Direction · Motion Design · Campaign Storytelling
Concept project / Skincare product campaign
LAUNCH PRICING
A single story. Or a steady rhythm.
01 / PROJECTS
Pilot Carousel
$175
One 7–8 slide carousel, static or light motion. One revision round. Delivered as a LinkedIn-ready PDF and Instagram-ready PNGs in about 3 business days. One pilot per new client.
Signature Carousel
$300
One carousel of up to 10 slides with full animation or 3D elements. Two revision rounds. Delivered as a LinkedIn PDF, Instagram PNGs and animated MP4 slides.
Creative Campaign
$450–$650
For launches and bigger ideas: 3D product visuals, custom illustration, deeper research and custom art direction across a multi-piece campaign.
02 / MONTHLY RETAINERS
Essential Retainer
$800/month
Four carousels per month, static or light motion. A steady, consistent content rhythm.
Growth Retainer
$1,600/month
Eight carousels per month, including four fully animated. For brands posting several times a week.
MOST POPULAR
Authority Retainer
$2,800/month
Twelve carousels per month, including eight fully animated or 3D. For high-volume brands and teams.
Static and light-motion carousels work across LinkedIn and Instagram. Fully animated slides are delivered for Instagram, with a static version for LinkedIn.
Not sure which package fits? Get in touch and we’ll help you choose.
More than just design.
From the first idea to the final frame, every detail is considered.
01 / Animated Carousels
Educational and informational content designed with custom typography, purposeful motion, and clear visual hierarchy.
02 / Seamless Visual Storytelling
Connected carousel experiences where illustrations, environments, and visual elements flow across slides.
03 / 3D Product Campaigns
04 / Research & Creative Direction
Topic research, copywriting, narrative development, visual strategy, and creative execution.
A clear process. Considered execution.
01
Discover
Understand the brand, audience, goals, and message.
02
Develop
Research the topic, structure the narrative, and establish the visual direction.
03
Design & Animate
Create the design system, develop the visuals, and bring each frame to life through motion.
04
Deliver
Refine the work, incorporate agreed revisions, and deliver polished, platform-ready assets.
Good design makes ideas easier to understand.
Form Theory is an independent creative studio focused on the intersection of information, design, and motion.
We believe strong visual content should do more than look good. It should communicate clearly, hold attention, and turn ideas into experiences people want to explore.
From research-backed educational carousels to illustrated brand worlds and cinematic product campaigns, every project is built around a clear idea and a considered visual approach.
Have an idea worth bringing to life?
Let’s turn it into something worth stopping for.